Salesperson: calling to see if I could stop by and give you a free review. Things are changing so quickly, you may be able to really take advantage of new products’. I promise, no selling, just information you will want to have.”
Prospect: “I probably should do something about my <need>. I sure hear all the news about the changes going on, but I’m really too busy. Perhaps you might call back another time.”
Salesperson: “Mr. Prospect, I know I can help you. I certainly understand your time is valuable. Do you like to travel?”
Prospect: “Sure, doesn’t everyone?”
Salesperson: “Well, we work with the largest and most credible travel company in the world. If you'll give me just 15 minutes of your time, I will give you a couple of choices for some travel benefits that you will really like.”
Prospect: “Like what?”
Salesperson: “How about the next time you and your wife fly somewhere in the U.S. I give you two for one airline tickets? The real deal, not a gimmick. Would that interest you?”
Prospect: “Well, that might be pretty neat, but what if I don’t want what you have?”
Salesperson: “You’ll get the benefit anyway. I really am giving it to you for your time. Before I come, I’ll do a little research about your <situation> so I can show you what you can do. When might I stop by? And by the way, if you do decide to move forward, I’ll surprise you with something even more fun!"
Prospect: “That actually sounds pretty interesting. We’re going to be home Wednesday, maybe you could come over about 7:00?”
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